羅永浩、賈國龍微博“約架”，賬號均被禁言

1月16日，西貝創始人賈國龍在其微博表示當晚10點將就羅永浩對西貝的“重大污蔑誹謗”一一全面回應。然而，晚上10點，賈國龍的微博并未更新。

1月16日晚間，記者自知情人士處獲悉，賈國龍（@西貝賈國龍）和羅永浩（@羅永浩的十字路口）的微博賬號均被禁言。

A highly anticipated public response from Jia Guolong, founder of the Chinese restaurant chain Xibei, never materialized on Friday evening, amid a spreading online dispute with prominent entrepreneur Luo Yonghao. The confrontation has now resulted in both men having their accounts suspended on the social media platform Weibo.

Jia had posted on his Weibo account earlier on Friday, promising a "comprehensive point-by-point response" at 10 pm that night to what he termed Luo's "major slander and defamation" against Xibei. However, his account saw no update at the appointed time.

1月16日晚間，微博CEO王高飛（@來去之間）發文稱，以后想論戰，應該還是需要通過媒體采訪的方式來進行。“網絡名人賬號行為負面清單……（八）組織約架論戰。因個人爭端和利益沖突等原因，策劃或組織網上論戰罵戰、線下約架，攻擊競爭對手，挑起網絡戾氣，占用公共資源。”

Later that evening, sources familiar with the matter informed reporters that the Weibo accounts of both Jia Guolong and Luo Yonghao had been muted. The platform's CEO, Wang Gaofei, subsequently commented on the incident, suggesting that public figures should resort to media interviews for future debates rather than organizing online confrontations.

1月16日，賈國龍發文預告：今晚10點，將全面回應羅永浩對西貝的相關言論。

隨后，羅永浩轉發并表示：“估計是華與華之后，又被什么山寨公關公司忽悠了，突然有點心酸……我能忍盡量忍吧，唉。”賈國龍轉發羅永浩此條微博稱：“千萬別忍，忍不是你性格，也不是我性格。你也別一提自己錯的就忍，后面還有很多。”

2025年9月，西貝遭遇“預制菜風波”，賈國龍將之稱為西貝成立以來最大的一次外部危機。

The clash occurs against a backdrop of severe operational challenges for Xibei. In September 2025, the chain faced what Jia called its "biggest external crisis" since its founding, dealing with a public backlash over its use of pre-prepared dishes.

12月，賈國龍在接受媒體采訪時表示：“我認錯，我向顧客認錯，我向員工認錯，也向我自己認錯。”

此外，西貝還在去年10月和11月持續發放大額消費券，累計金額超3億元。

Following the crisis, Xibei distributed over 300 million yuan in consumer vouchers during October and November in an attempt to win back customers. In December, Jia publicly apologized in a media interview, stating, "I admit my mistakes. I apologize to customers, to employees, and to myself."

不過認錯和發券都沒能拯救西貝。在最近的一次專訪中，賈國龍告訴中國新聞周刊，2026年1月，門店生意同比下滑50%。

These measures, however, failed to reverse the downturn. In a recent interview with China Newsweek, Jia revealed that store traffic in January 2026 had plunged by 50% compared to the same period last year.

近日，網傳西貝在會議中稱將一次性關閉全國102家門店，占門店總數的30%。

中國新聞周刊就此事向西貝餐飲創始人賈國龍求證，其稱消息屬實。

Recently, reports circulated online indicating Xibei plans to shut down 102 outlets nationwide at once, constituting 30% of its total stores. Jia confirmed the authenticity of these closure plans to China Newsweek.

1月16日，羅永浩發文談西貝近期閉店風波。他表示，這輩子沒有見過一個企業沒犯別的錯誤，僅僅是因為被黑，就能倒閉的。如果真擔心員工失業，一個有上萬名員工的企業家，一開始就不能胡來。

來源：新京報 @西貝賈國龍 @羅永浩的十字路口 中國新聞周刊

跟著China Daily

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